Website Audit. Know what to keep, what to fix & what to do next.
A Website Audit tells you what the site is doing well, what it’s costing you, and what to do next.
Standing still is the expensive option.
An audit gives you the evidence to move, and the order to move in.
When an audit helps most.
-
You’re planning a new site.
Get the brief right before anyone starts designing. -
The site has been neglected for years.
Nobody has looked at it properly since it launched. -
Enquiries have slowed.
The traffic’s still there. The enquiries aren’t. -
Search traffic is sliding.
Rankings that took years to build are going the wrong way. -
You’ve inherited the site.
New in the role, or the old agency has gone quiet. -
Accessibility is a live risk.
You need to know where you stand against WCAG 2.2.
What we look at.
-
Search and AI visibility.
What you rank for, what you’ve lost, and how the site shows up in AI answers. -
User Journey and conversion.
Where people give up, and where forms are losing you enquiries. -
Content and structure.
Whether the site is organised around what people came for, or your org chart. -
Accessibility.
Checked by hand as well as by tool, against WCAG 2.2.
-
Tracking.
Whether your analytics can be trusted, and whether consent is right. -
Technical health.
Speed, Core Web Vitals, errors, redirects, hosting. -
The CMS and editing
How hard the site is for your team to run, and why. -
What’s worth protecting.
The pages, rankings and integrations that must survive whatever comes next.
How it works.
What you get.
- A jargon-free report.
- A prioritised list of issues, what to fix now, what can wait and what to protect.
- A recommended route forward.
- A call to discuss the audit and go through the findings.
What happens next.
Improve
Often the site you have is most of the way there. We sort the UX, content, SEO, accessibility and conversion issues getting in the way.
Redesign
Extend
Support
Common questions.
Two weeks from the first call for most sites.
It depends on the size and complexity of the site. We confirm the cost before any work starts.
Same work. Most reviews and audits hand you a list of findings. You also get a recommendation and an order of work.
Half an hour at the start, and read access to analytics, Search Console and the CMS if you’re willing. We can work without them, we just see less.
If you do, yes. If focused fixes would get you there instead, we’ll say that.
No. The report is written to stand on its own.
No. Search is one part. We also look at content, journeys, conversion, accessibility, technical health and the CMS.
Automated tools catch a fraction of the issues. We test by hand against WCAG 2.2 as well, including keyboard and screen reader use on the pages that matter.
No. Overlays don’t make a site accessible and we don’t recommend them. We fix the site.
Yes, regularly. We tell you what state it’s in and what it’d take to put right.
Yes. Shopify, WooCommerce and custom builds. We go further into checkout, product data, search and tracking.
Know where you stand.
Send us the site address and tell us what's going on.
We’ll only use this to reply to you. See our Privacy Policy.